Christopher Burch is the Chief Executive Officer of Burch Creative Capital. The firm specializes in providing investment opportunities to clients with the integration of imagination and creativity that permanently and positively influence the lives and businesses of their customers. Chris Burch believes that it is crucial to skillfully marry the process of creativity with the timeline set to achieve goals. He explains that the two vital factors make up the development and success of an enterprise. Chris advises team leaders to provide their team members with papers on which they can write emerging creative ideas during meetings, which can be helpful in the creative development of the project. Christopher Burch has a career spanning 40 years as an entrepreneur and investor. He has actively aided the launch of more than 50 firms using innovative business strategies. Burch has set up companies such as Coccon9, DeGeneres, Poppin, TRADEMARK, and Nihiwatu in addition to the preexisting ones such as Jawbone, Voss Water, and Faena Hotel.
Chris shared his perception on the future and past of the interdependent relationship between fashion and technology. Burch explained in detail the relationship between the creativity of fashion and the functionality of technology. Chris stated that fashion designers incorporate technology to create designs that serve the users in more than one way. He explained that one such designer, Anouk Wipprecht, uses technology for its vast possibilities of endless technological experiments and innovations. Anouk, a Dutch fashion designer, is renowned for her drink making dress called the DareDroid and the self-painting dress known as the Pseudomorph. Other artists utilize technology to create innovative items from recycled material. SegraSegra is the designer of jackets and t-shirts made from recycled bicycle tubes, and Emma Whiteside is the owner of the copper recycling company that manufactures huge gowns.
Fashion designer Soledad Martin is set to release shoes that can charge a mobile phone using kinetic energy generated from the motion of walking or running. Other developers are also working on producing trending items that can play mp3 music using the same functionality. Diane Von marketed the new Google glasses on a show using her models to promote the marriage between technology and fashion. Burch explained that the act by Diane Von showcases some of the benefits that technology reaps from the relationship with fashion. Christopher concluded by stating that the future society will have more creativity and protection with the continued integration of the two entities.